3 articles
Growth StrategyReferral and affiliate programs serve different acquisition objectives in SaaS. This guide clarifies the structural differences, economic models, attribution mechanics, and when each program type generates superior CAC efficiency.
DistributionThe real economics of SaaS affiliate programs — margin thresholds, attribution models, payout structures, and how to design a program that grows revenue without eroding LTV.
AcquisitionStep-by-step guide to launching a SaaS affiliate program. Covers commission structure options, cookie windows, PartnerStack vs Impact vs FirstPromoter vs Rewardful, affiliate fraud prevention, and conversion rate benchmarks.