4 articles
FinanceA practical guide to building and maintaining a cash flow forecast for SaaS startups — covering the 13-week rolling model, common cash timing differences unique to SaaS, and how to use the forecast to make better capital decisions.
PricingMeasure the real impact of shifting customers to annual billing — the cash flow benefit, churn reduction, and revenue per customer trade-offs. Includes the annual discount break-even formula and experiment design for testing billing term incentives.
PricingAnnual prepay discounts are a cash flow tool, not just a retention tool. Learn the IRR calculation, discount payback period, optimal discount rate by ACV band, and how to handle mid-cycle changes without destroying the business case.
Founder/OpsMaster SaaS cash flow management — from deferred revenue mechanics and upfront collections to the 13-week cash forecast. Learn why MRR and cash collected are not the same number.