Tag

channel partner

2 articles

International Growth

International Expansion: First Hire vs Local Partner

The decision between hiring your first international employee and partnering with a local channel partner is one of the highest-stakes choices in SaaS international expansion. This guide builds the decision matrix based on ACV, sales cycle, product complexity, and the availability of qualified local partners.

14 min read
Distribution

SaaS Channel Partner Tiering Design (Bronze/Silver/Gold Math)

How to design a tiered SaaS channel partner program with Bronze, Silver, and Gold tiers — the revenue thresholds, benefits structure, discount math, and investment requirements that make tiering worth the administrative overhead.

11 min read