Tag

customer discovery

2 articles

Customer Research

SaaS Customer Discovery Interview Script (Steve Blank Lens)

A practical SaaS customer discovery interview script built on Steve Blank's problem-first methodology — questions, sequencing, and analysis framework for founder-led discovery.

Jun 7, 202618 min read

Acquisition

ICP Discovery for Early-Stage SaaS: A Systematic Framework for $0–$3M ARR

Learn how to discover, validate, and codify your Ideal Customer Profile at early stage SaaS — with interview frameworks, signal analysis, and common mistakes that destroy CAC efficiency.

May 10, 202612 min read