4 articles
Vertical GTMThe real cost of FERPA compliance for edtech SaaS — DPA negotiation overhead, SDPC certification, data minimization architecture, breach notification obligations, and why FERPA compliance is also an edtech SaaS competitive lever when deployed correctly.
Vertical GTMThe procurement calendars for K12 and higher education institutions differ by up to 8 months — and edtech SaaS companies that misalign their sales motion to the wrong calendar lose deals not to competitors, but to timing. A complete procurement timing playbook for both markets.
Vertical GTMThe strategic decision framework for edtech SaaS founders choosing between institutional B2B sales, direct-to-consumer B2C, and hybrid models — with unit economics, growth dynamics, and market sizing for each.
Vertical GTMThe complete guide to edtech SaaS institutional sales — navigating K-12 district procurement, university committees, FERPA compliance, and the academic budget cycle that governs every deal.