3 articles
PLGA practical guide to instrumenting the aha moment in PLG SaaS — covering event schema design, property standards, account-level aggregation, and the most common instrumentation failures.
Product AnalyticsA complete guide to designing a product analytics instrumentation layer that captures intent, enables cohort analysis, and scales without becoming an unmaintainable event sprawl over time.
MarketingA technical and strategic guide to instrumenting trigger-based emails in SaaS — covering event taxonomy, data plumbing, platform selection, and the trigger conditions that produce measurable activation and retention lift.