Tag

founder-led sales

2 articles

Customer Research

SaaS Customer Discovery Interview Script (Steve Blank Lens)

A practical SaaS customer discovery interview script built on Steve Blank's problem-first methodology — questions, sequencing, and analysis framework for founder-led discovery.

Jun 7, 202618 min read

Stage Roadmaps

Founder-Led Sales to Sales Team Transition: The Complete Handoff Playbook

Most founders wait too long or move too fast when transitioning sales from founder to reps. This is the step-by-step handoff playbook: when to do it, what to document first, and how to avoid the 40% revenue stall.

May 24, 202613 min read