Tag

healthcare sales

2 articles

Vertical GTM

Healthtech SaaS Sales Cycle: Navigating Multi-Stakeholder Healthcare Procurement

The complete guide to healthtech SaaS enterprise sales — mapping hospital procurement, navigating clinical and IT stakeholders, and compressing 12-month cycles to 6 months.

May 24, 202611 min read

Vertical GTM

HIPAA Compliant SaaS Go-to-Market: Using Compliance as a Sales Accelerator

How to build HIPAA compliance infrastructure that shortens healthcare sales cycles, eliminates procurement blockers, and turns regulatory requirements into a competitive advantage.

May 24, 202612 min read