PLGPLG to Sales-Led Handoff: ACV & Usage Thresholds
Precise ACV and usage-based thresholds for routing PLG accounts to sales-led motions — with handoff playbooks, routing logic, and stage-specific sequencing.
10 min read
Tag
pql
3 articles
PLG
PLG & Self-ServeHow to Define a Product-Qualified Lead (PQL) by ARR Stage
A precise, stage-specific framework for defining Product-Qualified Leads in PLG SaaS — covering behavioral signals, scoring thresholds, and handoff logic at every ARR milestone.
12 min read
AcquisitionProduct-Qualified Leads (PQLs) in SaaS: Definition, Scoring, and the Conversion Math
Learn what a product-qualified lead actually is, how to build a PQL scoring model using usage depth, breadth, and aha moment signals, and the conversion benchmarks you should be hitting by score band.
13 min read