Tag

proptech operations

2 articles

Vertical GTM

Proptech SaaS: MLS Integration Blockers and Mitigation

The real technical, legal, and operational blockers to MLS data integration for proptech SaaS — RESO standards, IDX rules, VOW agreements, broker cooperation requirements, and the mitigation path for each. A field guide for founders navigating the most fragmented data ecosystem in vertical SaaS.

9 min read
Vertical GTM

Proptech SaaS: Vendor Marketplace Onboarding Process

How proptech SaaS companies navigate the vendor onboarding process for major real estate marketplaces and technology platforms — Zillow, CoStar, Yardi, AppFolio, and RealPage marketplace programs, certification requirements, data sharing agreements, and the operational costs of becoming a certified marketplace vendor.

9 min read