Tag

saas moat

2 articles

Platform Strategy

SaaS Platform Defense Against an Incumbent

How emerging SaaS platforms defend against incumbent platform expansion into their market. Five defensive plays, the timeline of encroachment, and the metrics that distinguish survivable competitive pressure from existential threat.

May 31, 202611 min read

Competitive Strategy

SaaS Positioning Defense Against Platform Threats

How vertical SaaS companies defend their market position when Salesforce, HubSpot, Microsoft, or Google expands into their space — covering depth vs. breadth tradeoffs, switching cost engineering, ecosystem building, and the decision framework for competing vs. complementing.

May 31, 202611 min read